Get 7 days of prompts, images, and tips!
Social media content and digital marketing resources for eye care pros & practices.
OPTOMETRIST & CONTENT CREATOR
You can find me with my phone in one hand and coffee in the other. Oh, and I'm probably shopping for new glasses.
Do you feel like you’re spending way too much time creating your social media content each day?
Many users feel this way… especially when it comes to creating videos for Reels & TikTok videos!
(Keep reading for my top 3 tips to help with this!)
It’s astonishing how much time and energy goes into creating such a shortvideo! (Getting it right on the first take is like scoring a hole-in-one… it just ain’t going to happen without honing your skills first.)
Since making videos is a massive time-suck, and it’s hard to carve out space in your calendar every day to do it, I waved my magic “SimplifEYEing” wand over this problem and came up with a better strategy.
Here it goes…
Take a look at your social content calendar and figure out how many videos you need to create. Then, take some time brainstorming ideas, watching other videos, and creating a plan of action.
SimplifEYE It!: Use a shortcut, like joining the Social SocEYEty, and receive a monthly content calendar with prompts already planned out for you!
Next, ask yourself these questions for each video:
It’s easier to hit “record” once you have a template to follow and an end goal in mind!
Batching involves repeatedly doing one thing in one session. Rather than try to make a video every day or week, just set aside an afternoon or a day and get it all done in one go! The perk of batching your videos is that it will take you less time because you won’t have to keep setting up your space, lighting, and equipment – plus, you’ll be in true focus mode allowing for ease of creation and speed.
TikTok videos and Instagram Reels are the hottest thing on social media right now and they’re an absolute “must” when it comes to your social content strategy. So much so, that I’ve created a shortcut for you: Reels Rx!
Every week, you’ll get a “prescription” with 2 video trends, details on how to apply each trend to your eye care biz, examples, and direct links to the audio files so you can make your own trending videos in minutes, not hours!
Now you have the secret formula for creating more Reels & TikTok videos in less time! I’d like to know, which of these strategies are you going to implement first?